"BARCODE" MEN'S POLO SHIRT▐ "CHALLENGE SPIRIT"
*The bar code represents a universe where everything is recorded and has a price. The small parallel black bars evoking a jail were hijacked by the protesting street-art. Thus, they were used to encourage consumers not to spend their life behind bars, that is to say, under the influence of advertising. With Challengior, escape and think outside the box!
Imagined in Brittany and printed in France, our polo shirts are all pleasing to wear, soft to the touch and comfortable. Our garments are made only from natural fibres from sustainable plantations that lend unrivalled softness to our items. ORGANIC cotton is not an option, it’s a requirement. Our polo shirts are printed with organic inks.
- CHALLENGE SPIRIT